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Sprint wants me to share my experience? Gladly! Print E-mail
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Wednesday, 18 January 2006

You might have heard that Sprint has decided to try to get some online word-of-mouth on the cheap by sending certain bloggers spiffy new phones for free, in hopes that we'll go online and rant about just how fabulous the things are.

I'm no morality expert, but it seems kinda unethical.  So normally, I would say no or ignore it, just to be sure.

I feel obligated, however, to tell you that I have agreed to accept Sprint's offer.  Just this once.  I will try the phone.  If it is good, I will say so.  If not, I will say so.

I would also like to use this moment to tell you that I deeply loathe Sprint and will never, ever become their customer again, even if the new phone grants magic wishes, provides sexual favors, and peacefully removes George W. Bush from office.

So thanks, Sprint, for reminding me of something I've been meaning to mention.

I was a loyal Sprint customer for maybe 18 years or so, largely because of a rewards program which racked up credits for air travel.  If you spent a ton of money, you could eventually get roundtrip tickets to Europe or even further.

Over the years, I spent the tons of money.  And I looked forward to the day I could cash in those tickets.

Along the way, other companies sometimes seemed to have better deals on phone rates.  But the promised international travel, now that I had enough points, looked like enough reason to keep spending my money with with Sprint.  Finally, I thought I had enough points stacked up to travel to Europe several times over, and at last I had my life arranged to do so.

But guess what?  They'd changed the rules.

I was supposed to have known, they insisted, because of announcements buried in mailings which I honestly don't remember ever seeing.  I'm sure this is absolutely true.  I'm certain their lawyers got the fine print all nice and legal, wherever it was.  Hell, somebody probably got promoted for figuring out how to screw the customer so neatly within the bounds of acceptable business practice.

I'm not saying Sprint did anything wrong, mind you.  Absolutely not.  I'm just saying that someone at Sprint found a corner to cut.  And I was unfortunate enough to be standing on it.

I certainly would have appreciated a letter more clearly saying: "Attention Sprint customers: we are gradually jacking you out of your miles, even if you've been saving them for over a decade.  So get on a plane now, or kiss your trips goodbye."  But this is hardly what they teach in marketing class.

So, thousands of dollars' worth of tickets, and an adult lifetime of customer loyalty, poof.  Thanks for playing.  I also found my experience with their customer service people consistently cold, with one exception: one nice young lady helped me make sure I got at least a couple of small vouchers as a consolation prize.  (These are not enough, however, even to fly home to Ohio, and remain unused.)

Bottom line: I will never do business with Sprint again, under any circumstances.  I don't care if Mr. and Mrs. Sprint themselves come to the house in tight leather pants and beg my forgiveness with favors that would make civilized people blush.

But I'll take their damned phone, because they so clearly want me to tell you about my wonderful experience with Sprint.  I must say I'm enjoying the opportunity.  Happy to oblige.

I'll even make a few calls.  If the phone works, I'll say so, straight up.  If it lives up to my wildest dreams, I'll tell you, assuming I can stop the ecstatic moaning long enough.  If it turns out I actually do decide to keep using this phone, trust me, something pretty amazing is happening, and you'll want to get one for every orifice.

I'm especially hoping that the phone has a little blue button on it that says "give me back the airline tickets I saved up for, you cheap bastards."  This would be a desireable feature, even more so than an mp3 player.  I will hope to find it.

Otherwise, no way in hell Sprint ever gets another dime from me.


PS -- incidentally, anyone who travels internationally a lot is aware of the technical differences between the US' and other countries' mobile systems.  As of last spring, the only place in the U.S. I could find that offered a phone I could use anywhere in the world was T-Mobile (a division of Deutsche Telekom).  Now, I have a phone in my pocket which rings when people call my number, no matter where I am on Earth.  It costs the caller nothing extra and costs me surprisingly little.  The signal has been clear everywhere from Sydney to Helsinki.

Top that, Sprint.

UPDATE: On reflection, the phrase at the top of this piece -- "seems kinda unethical" seems seems to question the morality of a bunch of other bloggers who accepted the deal, and that wasn't my intention.  This is a grey area in the brave new blogging world.  These are judgment calls.

As to Sprint's end of things, however, the take-it-or-leave-it offer includes both the phone and sixfull months of service.  That's excessive, in my view, since it should only take a week, max, for somebody to decide if they like the phone.  That's what set off my hink-o-meter.  The remainder -- six months?! -- seems like a biiiiiiiiiig throw-in if Sprint just wants an honest review only about the service's merits.  Feels kinda hinky as opposed to, I dunno, ads paid for in barter, review copies of books, or the use of loaned tech gear for review, all accepted practices with fairly clear boundaries established for good reasons.

It's also possible that my judgment is colored by my loathing of Sprint.  You decide.

Incidentally, I've now tried Sprint's new phone, a Samsung.  It's just OK.  Some folks might like it as an upgrade, but I've had most of these features on my existing T-Mobile unit for most of a year now.  And while the Samsung's not crap, this one doesn't hold a charge well (despite following the manual precisely), the ports are clunky to access, and while the video option is OK, it's nothing more.  If I want handheld video (I don't) I'll buy a video iPod, not squint at a jerky blur on my cell phone.  (The Samsung displays simple animations -- like an Adult Swim promo I found -- crisply, but really struggled with video, as in movie previews, etc.)

The other features are all becoming pretty standard, although they might seem new for a while because mobile phone companies often treat the U.S. as a backwater for dumping last year's models.  (One of the things about traveling a lot is seeing high school kids in Europe nonchalantly using cell phones that simply don't exist in the U.S. yet.  People in Finland have, like, tricorders and phasers in their mobiles already.  We won't get those until 2007, and only Bush's cronies will have them.)

By the way, checking out the phone, playing with the features, downloading some stuff, making a few calls, etc. took less than an hour, during a needed break from book-deadline frenzy.  Not six months.

Bottom line: the phone's decent.  But it does not have a little blue button on it that says "give me back the airline tickets I saved up for, you cheap bastards."

I doubt Sprint even offers that button in Finland.



 
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