According to his own March 2002 email, which was written on the same date as the fourth of the "Downing Street Memos" which prove that war was the only real option.
Wolfowitz was pretty dismissive of the desirability of a military coup and of the defector generals in the wings. The latter had blood on their hands. The important thing was to try to have Saddam replaced by something like a functioning democracy.
Almost a year later, the White House would still publicly claim that peace was their primary objective, and that war would only be a last resort.
But even lobbyists knew it was coming. And had known. For a year.